We all know that the pandemic has accelerated strategies around digital transformation, social responsibility, data security etc. But no surprise to see that top priorities, for nearly 25% of the CEOs, are also areas in which commercial excellence works to improve:

  • Help reach specific goals for corporate revenue growth
  • Identify new data-driven business opportunities
  • Enable new plan for customer acquisition & retention

Commercial Excellence is an area in which companies can improve and use to create increased customer loyalty and more revenue, without significantly changing their business model.

#revenuemanagement #growth #salesstrategy #commercialexcellence

https://www.statista.com/statistics/1131695/top-3-priorities-for-cios/