#salesforceautomation (SFA) tools provide all the functionalities needed to manage a forecast but often not used as it should be. Why? because it is usually considered as a basic and static repository of data (« we just follow the #salesprocesses « ). You will get a different attitude if you, as a sales leader, start collaborating on the platform, chat, ask questions about the customer’s overall business strategy etc. in doing this you will reach a new dynamic in managing your pipeline and finally get better forecast accuracy!
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